‘Fierucola della Lana’ 2019: Weavers, Wool & Organic Products

La Fierucola will be back in Piazza della Santissima Annunziata to host skilled weavers, and producers of  organic products on November 2 – 3 (9 am to 7 pm), also showcasing the region’s artisans.

This edition, called the Fiera della Lana di San Martino, has been held since the 14th century. The fair this year will be focusing on the small, local farms with that breed free range sheep, goats, and cattle that are not primarily used for meat production. 

Sweaters, blankets, scarves, and other comfy items available for purchase, will exhibit the softness and beauty of using natural yarn. With the weather becoming chilly, people will have the opportunity to stock up on winter gear, while helping the local farming economy.  Items include capes, scarves, hats, gloves, pullovers, dresses and even blankets, all created using natural dyes, as well as yarns.

Craftsman will be showcasing their useful objects made from local resources. Vividly colored ceramic bowls and olive wood bowls carved by hand will be available. In the square, makers will display other home accessories made from natural sources.

All aspects of small-scale farming will be exhibited at the La Fierucola. Natural soap and skin care products demonstrate the benefits of organic beauty, while decorated woolen bags show how plastic-free shopping can be fashionable.

Keeping with the tradition of the Fierucola, seasonal products will be sold to satisfy appetites. Containing organic ingredients that are not chemically processed, vegetables and fruit from the farms will be available for purchase.

From breads and pastas made with hearty, antique grains, flour, and wheat, to jams, cheeses, honey, wine, and olive oils produced sustainably in the Tuscan hills, consumers can be sure they are receiving the best quality products that are locally sourced.

Walking amongst the stands, descriptions are provided to inform guests about the farm and the products for sale. Customers can interact with the producers, which creates a dialogue between the seller and buyer.